Forever Connected: Crown Beverages Limited partners with MTN, Airtel in consumer campaign

Crown Beverages Limited officially launched a new campaign, “Forever Connected” that will benefit loyal consumers during the trying Coronavirus pandemic.

This campaign is targeted at supporting Ugandans stay connected to their loved ones as they enjoy their favorite Pepsi brands.

Crown Beverages Limited has done this in partnership with the telecom giants MTN and Airtel to offer free airtime and MBS to anyone that buys any Pepsi product bottled in glass (Pepsi, Mirinda, Mountain Dew and Evervess tonic) starting July 1st 2020.

Emphasis is on the glass bottle part; meaning those who purchase the ones in the plastic bottles are ineligible and hence not valid to win in the new giveback campaign.

About Forever Connected:

Forever Connected is a very straight forward campaign that will run 1st July 2020 to 30th June 2021 (this means that the campaign runs for an approximate period of 12 months).

Crown Beverages Limited will be offering FREE airtime and MBS under every crown of every glass bottle of Pepsi, Mirinda, Mountain Dew and Evervess.

Simply SMS the unique code under the crown and redeem your prize instantly on MTN and Airtel.

No SMS costs, No games of chance, No draws, No delays.

Everyone is a winner. Pepsi products are available country wide in all supermarkets, duukas (shops) and restaurants.

Forever Connected campaign main poster

How to do it:

Consumers have to purchase the Crown Beverages Limited products (Pepsi, Mirinda, Mountain Dew or Evervess GLASS bottle).

Then check under the crown/ bottle top for the unique code, SMS the code to 7888 to redeem their free airtime and MBS.

It is also very important to note that there are no SMS costs, the consumer can send the code to 7888 and they will not be charged. Redeeming airtime and MBS is cumulative, it can be done as many times as possible with no limits.

Redeeming the prize:

Having bought your preferred Crown Beverages Limited product, proceed to check under the crown/ bottle top for the unique code.

Carefully type it out in your SMS/ Messages area in your phone and send it as an SMS to 7888.

The SMS service is also FREE of charge. Crown Beverages Limited therefore emphasizes that the customer will not incur any cost while sending the SMS. Once the crown code is received, the airtime and MBS (mobile data) will immediately get loaded on the customers line. It was also made public knowledge that one can SMS as many times they desire, the airtime and MBS shall be accumulated.

At the #Pepsi4EverConnected campaign launch; CBL’s acting Head of Marketing Timothy Luzinda stated that;

‘For the last 8 years, we have been rewarding lucky consumers through exciting consumer-based promotions, however, we are very cognizant of the current financial situation of Ugandans. We have ensured that our customers do not incur any extra charges while redeeming their prize. SMS costs are free, we also eliminated the element of chance, everyone is a winner.’

During the Crown Beverages Limited campaign virtual unveiling that was done via their YouTube channel ,CBL’s CEO Paddy Muramiirah commended Ugandans for adhering to the established SOPs by the Ministry of Health during the fight against Covid-19 pandemic and thanked them for their loyalty to Pepsi too.

Forever Connected Promo

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